Business: Transformed

Reactive vs. Proactive Change - Gary Crittenden (Part 1 of 2)

Gary Crittenden Episode 1

On this episode, Gary shares insights from his deep and extensive experience leading change as the CFO of organizations such as American Express, Citigroup, and Melville Corporation (the then-parent company of CVS). Through stories from his career, he explores principles of proactive change (such as the split of CVS from Marshall's and other brands that had been housed under Melville Corporation) and reactive change (such as when, as the CFO of Citigroup, he received a phone call from the FED on a Friday afternoon immediately before the financial crisis of 2007/2008). 

This is the first of two episodes covering my conversation with Gary Crittenden.