Business: Transformed
The Business: Transformed podcast was created to address the challenges, the fear, and the uncertainty of leaders who face an incredible degree of change in their businesses. Social, economic, regulatory, and market changes, influenced and underpinned by an increasing pace of technology adoption, are changing both the process and time allowed for making decisions, gathering information, going to market, hiring, collaborating, and structuring a workforce and workplace. To keep their companies in the winner's column, leaders today need to understand how their most successful peers approach, prioritize, influence, and manage change. The Business: Transformed podcast is where you can find those stories.
Business: Transformed
Leading Change Through Resistance or Inertia - Jesse Ronnow
•
Jesse Ronnow
•
Episode 4
Jesse Ronnow is SVP, Director of Digital Marketing for Zions Bancorporation, the company behind a handful of recognizable bank brands in the Western United States. On this episode, Jesse talks about his gigantic mandate to unify digital marketing across these brands, how leading change inside a conservative organization like a bank can be both fulfilling and frustrating, and shares some fantastic insights for making it work. You'll want to make sure you listen to this conversation.